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  • Italian designer Roberto Cavalli has tapped yet another celebrity for his spring-summer 2015 campaign—rapper Nicki Minaj. You may remember last season that Rita Ora channeled Marilyn Monroe for the campaign. With Nicki, the direction is also retro inspired. Wearing a chic bob and billowing silhouettes, the “Only” vixen exudes 1960s imagery in the photographs lensed by Francesco Carrozzini. “I chose Nicki Minaj because she embodies the exuberant and modern femininity of the Cavalli woman.
  • The rumours surrounding whether Rihanna would become Puma’s latest star have been confirmed, with the singer being announced as the sportswear brand’s women’s creative director, global ambassador for women’s training and campaign star. The singer has reportedly signed a seven-figure deal to oversee the direction of the sportswear label’s womenswear line, as well as to star in the brand’s autumn/winter 2015 advertising campaign. According to Puma, the star has signed a "multi-year partnership
  • Burberry Spring/Summer 2015–British models Naomi Campbell and Jourdan Dunn have landed the Burberry spring-summer 2015 advertising campaign. This marks Naomi’s first Burberry shoot since 2001 and the fourth for Jourdan. “Naomi and Jourdan – two great British icons, two strong, beautiful women and the two perfect faces for our new campaign. It is, as always, a real privilege to work with them,” says Christopher Bailey, Burberry Chief Creative and Chief Executive Officer about the images which wer
  • Christmas jumpers, once only thought stylish by knitting-needle wielding grannies, are enjoying a renaissance in Britain after being adopted as a festive fashion statement by young revellers. Responding to soaring demand for the colourful and eccentric creations, vintage clothing group Beyond Retro has opened a temporary store selling only Christmas jumpers in London's trendy Old Street. "It isn't just hipsters that are doing it now, it's everybody, office workers to mums, dads, kids buy
  • Ensure your bases are covered for the upcoming Fall/Winter 2015-16 season with Trendstop's essential Knit Basics Buying Guide, designed to help update the commercial core lines which will underpin your trend and fast fashion offer. Our knit experts have compiled 10 best-selling knitwear basics looks, each pinpointed for its wide market appeal, styles can fit comfortably within luxury boutiques through to mass market retailers. Here, Trendstop give FashionUnited readers a sneak peek preview at Th
  • Some people know how to perfectly wrap and tie a scarf—I am not one of those people. The ends that were once tucked so nicely always seem to unwind and fly every which way once the wind starts to blow. My solution? Infinity scarves and snoods. Because let's face it—even when styling a traditional scarf, I basically knot and tuck it to fake the infinity look anyway! So why not pick up a piece that does the hard work for me? If you've never tried an infinity scarf or snood, now's the time! With
  • “Primark’s success has shown everyone that an Irish company can compete with the best brands in the world,” said John Neary, ambassador for Ireland for the Netherlands during the opening of its first flagship store in the Netherlands on Thursday morning. Located at Spui 50, in the Hague, the new 5,296 square meter flagship store encompasses of all Primark’s latest store concepts, as well as its full product assortment, ranging from its core basics to catwalk based trends and fluffy onesies.
  • Etro Spring/Summer 2015–Italian label Etro has given a first glimpse at its spring-summer 2015 advertising campaign with this teaser image posted to its social media accounts. The photograph shows models Anna Jagodzinska and Sasha Pivovarova with Marlon Teixeira posing in the middle. With a bohemian flair, the girls wear Etro’s worldly prints and sandals in the image. Source: Fashion Gone Rogue.
  • The spring-summer 2015 advertising campaign from Givenchy stars none other than actress Julia Roberts. The A-list star forgoes her signature smile for a more serious look as she wears a menswear-inspired jacket and sheer shirt in the two images captured by Mert Alas and Marcus Piggott. “I decided to make her more intellectual, more serious, more pure,” Givenchy creative director Riccardo Tisci told WWD, who revealed the images. “It’s a different, fresh, new way to see Julia — really cool and urb
  • When we last met Fashion by Mayhem she was taking the design world by storm, re-creating iconic Met Ball looks like Sarah Jessica Parker's tartan Alexander McQueen gown and Rihanna's futuristic Dolce & Gabbana tuxedo. But now the wunderkind has upped the ante. She's been tapped by J.Crew to create a nine-piece Crewcuts collection, which will be available later this spring! Mayhem visited the J.Crew offices six months ago, where she joined Jenna Lyons, president and creative director o
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